Moonfruit
Moonfruit
A full rebrand and rebuild. Migrating from Flash to React
- Role
- Website
- Stack
- Bootstrap · React · Redux
- Outcome
- Rebrand and rebuild. Worked on phones. Moved the product off Flash.
Moonfruit was the original DIY website builder. Drag pieces onto a page, publish, no HTML required. This was before Wix and others became household names. When I joined there was a critical deadline of Flash being deprecated so there was an urgent need to rebuild to survive.
I worked on the rebrand and rebuild of the public site, including making it usable on a small screen, and on moving the builder itself off Flash onto React.